Global property insight for smarter overseas buyers
About Me
I’m Elly Herriman, Founder of Overseas Property Insider
Through Overseas Property Insider, I write about international real estate, retirement abroad, global investment trends and the changing lifestyle priorities shaping overseas property markets.
Professional Background
I have spent years working across international property marketing, editorial positioning and overseas buyer communication..
My work focuses on turning property market knowledge into clear, credible and useful content for globally minded buyers, investors, retirees and lifestyle-led purchasers.
Throughout my career, I have worked across multiple overseas property markets, contributing to developer positioning, buyer engagement, destination content and global real estate communications.
Today, my focus is on producing in-depth property commentary, destination features and market analysis that explore retirement migration, cross-border investment, residency pathways and emerging international hotspots.
My experience spans Europe, the Middle East and Asia, covering both established and emerging property markets..
Expert
In addition to founding Overseas Property Insider, I specialise in global property marketing, communications, PR and long-form editorial content.
My work focuses on international property analysis, developer communication, destination insight and digital brand growth across Europe, the Middle East and Asia.
I create clear, credible and commercially valuable content that helps investors, lifestyle buyers and industry professionals better understand overseas property markets, emerging opportunities and global trends.
I work closely with developers, agents and international partners to deliver editorial insight, market commentary, campaign messaging and strategic exposure across digital platforms and international audiences.
For wider information about my work across marketing, PR, website creation and brand communications, visit:
www.elly-herriman.com
Explore further insights via Overseas Property Insider.
What I Focus On
International property decisions involve more than purchasing real estate. They require understanding lifestyle impact, financial structure and long term positioning.
My work covers four core areas:
Lifestyle
Communities, healthcare access, cost of living and day to day quality of life.
Investment
Rental demand, return on investment, capital growth potential and international market positioning.
Retirement Abroad
Residency pathways, climate, stability, taxation and long term relocation planning.
Currency Strategy
Structuring international transactions securely and cost efficiently for overseas property buyers.
Alongside supporting private buyers, I work closely with developers and agents worldwide to ensure their projects and listings are positioned effectively across major international platforms, exhibitions and global audiences.
Whether you are researching retirement abroad, evaluating overseas investment markets or seeking global positioning for a development, my work sits at the intersection of lifestyle, insight and international real estate strategy.
For collaboration, media enquiries or international property insight discussions, please get in touch.
Email: info@overseaspropertyinsider.com